Masters in Marketing

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Masters In Marketing

Marketing is a field of study that involves learning how to create and implement advertising and promotional strategies. A degree in marketing will open many opportunities for you to your career, as it is an integral and in-demand job for most companies. Marketing positions are becoming a major priority for many companies and consequently, international students who study marketing can get a job almost anywhere these days. The marketing world is constantly changing and developing.

Marketing is a great subject to study as if you are interested in consumer behavior. It will provide you with an understanding of buying patterns and attitudes while also looking at the psychology behind certain marketing techniques. Earning your degree in marketing will offer you many different employment options.

What is Marketing Management?

  • Marketing management involves analyzing, planning, implementing and managing marketing strategies that were designed to spread awareness, increase customer base and revenue.
  • The American Marketing Association has defined marketing as “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”

Master In Marketing

  • A master’s degree in marketing provides students with the skills to guide employees in developing a marketing strategy to get a product sold.
  • Most people pursue a master’s degree in marketing have at least a few years of experience in marketing or a related field such as public relations. In fact, many people seek this degree in order to become a marketing
  • A bachelor’s degree in marketing can get you into most entry-level positions, but a master’s degree can help you advance in your career.
  • Other students choose to pursue this degree as the first step in earning their marketing D. A marketing program generally lasts between 2 and 3 years.

Why Study In Marketing?

  • When you study marketing, you’ll acquire knowledge that can help you in any business-related career, because you’ll understand the importance of consumer relations, communication, and the various stakeholders involved.
  • When you study marketing you don’t normally study a specific type or area of business, you’ll study marketing as a whole and all the different responsibilities involved in a marketing career.

What Are Marketing Degrees Available?

  • Associate’s Degree Programs
  • Bachelor’s Degree Programs
  • Master’s Degree Programs and Master of Business Administration (MBA)Marketing MBA or masters in marketing will be instrumental in helping you achieve a position of leadership in your career. Both an MBA with a concentration in marketing and a marketing master’s degree will prepare you for marketing leadership positions across any number of business industries. While each track offers advanced training in marketing and managerial concepts and practices, they each have a distinct objective:
  1. A marketing MBA trains you to develop a broad set of business skills that you will be able to apply and transfer to other business arenas.
  2. The highly specialized marketing masters take a less general path by offering students the opportunity to focus almost exclusively on marketing-related issues.

Masters In Marketing

Career Fields

With a master’s degree in marketing management, students will be prepared to succeed in the highly competitive marketing industry. Once you graduate, you can work for a car manufacturer, a food chain, clothing designer, celebrity, university, etc. There are endless career opportunities in the marketing world. Students who graduate with degrees in Marketing enter the following careers:

  • Art directors
  • Copywriters
  • Market researchers
  • Social media managers
  • Marketing managers
  • Advertising and Promotions Manager
  • Sales Manager
  • Public Relations Manager
  • Assistant store manager
  • Marketing specialist
  • Operations manager

Applying for a Master’s Degree Program in Marketing

Studying Marketing can ‘give you the edge’ in any career – no matter where you are headed!  You must at least have a bachelor’s degree when applying to a master’s degree program. It is not necessary to have a bachelor’s degree in marketing, but usually, you must have at least two years of experience of relevant work experience.

Master’s Degree Skills for your CV

Marketing is one of the most popular graduate careers, making entry extremely competitive, but there are many paths you can take with your marketing degree… a marketing degree will provide you with an essential range of transferable business skills, including:

  • The ability to express yourself clearly, both verbally and in writing
  • Advance planning and strategic thinking
  • Research, analysis and presentation skills
  • Using your own initiative and thinking creatively
  • The ability to work independently as well as part of a team

Masters In Marketing

Scholarships and Free Online Courses for Masters In Marketing

If you are enrolled or going to enroll in the marketing major program, then this list might be helpful for you. Here you can find scholarships and free online courses for your study. So don’t waste your time and search for a marketing scholarship and courses below given list. Good Luck!!

AgoraPulse Social Media Management Scholarship

The AgoraPulse is pleased to announce a highly competitive award the AgoraPulse Social Media Management Scholarship for high school and college students who are interested in Social Media Management. The program is open to any high school or University student in the world who are studying in the fields of Business, Marketing, Computer Science, Communications, or IT. Winners will get up to $1,000 award amount.

Provided By: AgoraPulse
Courses
: Master course
Award:
$1,000
Eligibility:
Studying in marketing fields
Deadline:
December 15, 2017.
Apply Now:
https://www.developingcareer.com/agorapulse-social-media-management-scholarship/

United Negro College Fund Wm Wrigley Scholarship

The United Negro College Fund (UNCF) is pleased to announce the Wm Wrigley scholarship. To eligible, candidates should be majoring engineering (chemical, mechanical, electrical, industrial), business, finance, accounting, chemistry, economics, computer science or marketing. The program provides financial assistance to junior and seniors who are attending a UNCF college/university during the 2017-2018 academic year.

Provided By: United Negro College Fund (UNCF)
Courses
: Master course
Award:
$5,000
Eligibility:
Have a minimum GPA of 2.5 on a 4.0 scale.
Deadline:
October 6, 2017.
Apply Now:
https://www.developingcareer.com/united-negro-college-fund-wm-wrigley-scholarship/

Free Online Course on Introduction to Marketing

The University of British Columbia is glad to announce you a free online course name as “Introduction to Marketing”. This course, regardless of your industry background, will teach you core concepts and tools to help you better understand and excel in marketing. Key topics include Market Research and its importance to strategy, brand strategy, pricing, integrated marketing communication, social media strategy, and more. You will learn the fundamentals to marketing, including strategies and tools used across industries.

Provided By: University of British Columbia
Subject: Business & Management
Duration: 6-7 weeks
Requirement: Anyone
Start Date: January 2, 2018.
Apply Now: https://www.freeeducator.com/free-online-course-on-introduction-to-marketing/

Free Online Course on Marketing Management

The Indian Institute of Management, Bangalore offers you a free online course named as “Marketing Management”. You will learn how to effectively apply marketing management theories and practices, including the marketing mix, through real-world business scenarios. Marketing is the only distinguishing and unique function of the business. There is only one valid definition of business purpose and that is to create a customer.

Provided By: Indian Institute of Management
Subject: Business & Management
Duration: 9 weeks
Requirement: Anyone
Start Date: Future Dates To Be Announced
Apply Now: https://www.freeeducator.com/free-online-course-marketing-management/

Masters In Marketing

Free Online Course on Digital Marketing Channels: Planning

The University of Illinois is glad to announce you a free online course named as “Digital Marketing Channels: Planning”.  You will learn the role of digital channels in an integrated marketing campaign and why you need a digital strategy. Interact with the content and hear from industry experts in this free course.

Provided By: University of Illinois
Subject: Marketing
Duration: 4 weeks
Requirement: Anyone
Start Date: October 9, 2017.
Apply Now: https://www.freeeducator.com/free-online-course-digital-marketing-channelsplanning/

Free Online Course on Social Media Marketing

The Boston University is offering you a free online course name as “Social Media Marketing”. In this course, you will learn how to drive social media engagement by linking strategy and tactics and measure results. It will give you the knowledge you need to create engaging content for platforms such as Facebook, Instagram, Twitter, and Snapchat, as well as how to identify influencers, deliver content to a targeted audience, and measure the success of your efforts.

Provided By: Boston University
Subject: Business & Management
Duration: 6 weeks
Requirement: Undergraduate level marketing concepts and Statistical concepts
Start Date: November 6, 2017.
Apply Now: https://www.freeeducator.com/free-online-course-on-social-media-marketing/

Free Online Course on Marketing Analytics

The Columbia University is glad to announce you a free online course named as “Marketing Analytics”. In this course, you will gain knowledge how to develop quantitative models that leverage business data to forecast sales and support important marketing decisions.

Provided By: Columbia University
Subject: Business & Management
Duration: 12 weeks
Requirement: Anyone
Start Date: December 11, 2017.
Apply Now: https://www.freeeducator.com/free-online-course-on-marketing-analytics/

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